Home/Blog
The GovFeeds Blog

What 870,000 government posts can teach you.

We have the data almost nobody else has: the daily Facebook activity of 5,000+ U.S. city and county governments. This is where we turn it into answers you can use.

New · Product

Meet the Post Composer: Type a Topic, Get a Post — Grounded in Real Peer Examples

Now on every GovFeeds account: type what the post is about, click Draft with AI, and get a ready-to-edit Facebook post — with the real peer posts it drew on listed and linked, honest [placeholders] instead of invented facts, an optional matching graphic, and one-click hand-off to Meta Business Suite. With real screenshots of an unedited run. See it in action →

New · From our inbox

“We Are LIVING for These Benchmark Reports!!” — What Users Actually Say

Verbatim, de-identified reactions from the communicators using GovFeeds: reports that go straight to boards and staff meetings, our first subscriber’s two-year story, the peer question everyone asks first, the requests that built our roadmap — and how it spreads peer to peer. Read their words →

New · Data

When Local Governments Turn Off Facebook Comments — and What It Costs

About 1 in 8 local-government pages run with comments off — most among small towns, and in some states over a third. They also earn ~two-thirds fewer likes and 40–55% fewer shares per post, even versus same-size peers. What the data shows, and what to do about it. Read the analysis →

New · Data

What an Engaging Month of Municipal Social Media Looks Like

We rebuilt 23,167 municipality-months — split into three population bands — to find which topics engage residents, how much to post, and when. Infrastructure, public safety, and events lead at every size; the weekend is wide open. Includes a copyable content calendar. See the calendar →

New · Data

What Local Governments Should Post on Facebook

We ranked 667,000+ posts by engagement to find the content themes that actually land — and the one type of post governments publish most but engages least. Read the ranking →

New · Data

Local Governments Get Shared More Than Commented On

56% of local-government posts earn a share; only 34% earn a comment. Why residents forward civic info instead of debating it — and what that means for how you post and measure. Read the report →

New · Data

How Local Governments Are Talking About AI on Facebook

We read nearly a million government posts and found 957 where cities and counties talk about AI — policy and ordinances, data centers, scam warnings, chatbots, and more. Seven themes, with real examples from 570 governments. Read the report →

Data report

Best Time for Cities to Post on Facebook

We analyzed local-government Facebook posts to find the days and times that actually drive engagement — and why the generic “post at 9 a.m.” advice doesn’t fit local government. Read the breakdown →

Coming soon

The first wave of data reports we’re publishing. Want them in your inbox as they land? Subscribe to the Brief.

Soon

What’s a Good Engagement Rate for Local Government?

The real range across local governments — so you can see what’s typical and what’s exceptional, instead of chasing one misleading average.

Soon

The Most-Engaging Local Gov Posts of 2026

The standout posts across 5,000 accounts — with a teardown of why each one worked.

Soon

What Makes a Local-Gov Post Go Viral?

We reverse-engineer the top 1% by content type, topic, and format.

Soon

PIO Social Media Metrics for Your Council Report

The handful of numbers worth putting in front of elected officials — and the ones to skip.

Soon

A Social Media Report Template for City Council

A free, benchmark-ready template you can drop your numbers into. Gated download.

Don’t just read the benchmarks — run your own.

Start a free 14-day trial and benchmark your accounts against real peer governments.